Artificial Intelligence for Business – MSc

1 Years On Campus Masters Program

Technological University of the Shannon: Midlands Midwest

Program Overview

The MSc in Artificial Intelligence for Business at TUS is a one-year, full-time Level 9 postgraduate program designed for graduates who want to combine advanced AI skills with business applications. It suits individuals from numerate disciplines (such as computer science, engineering, finance, or mathematics) who want to lead AI-driven transformation in organizations, focusing on both technical expertise and socio-ethical considerations.


Curriculum Structure

Semester 1

Students begin with the mathematical and technical foundations of AI. Mathematics for AI covers linear algebra, probability, and statistics, equipping learners with the ability to analyze and interpret data for business decisions. Classical Machine Learning introduces algorithms for classification, regression, and pattern detection, while Case Studies in AI exposes students to real-world applications across industries, encouraging critical evaluation of different approaches.

Semester 2

The second semester emphasizes applied AI techniques and business integration. Managing Unstructured Data trains students to extract insights from text, images, and social media data using advanced analytics tools. Data Mining and Business Intelligence explores clustering, recommender systems, and time-series forecasting, with coding demonstrations supported by large language models. AI Product Management develops collaboration skills across business and engineering teams, focusing on the AI product lifecycle. Legal, Ethical and Social Implications of AI ensures graduates understand responsible AI deployment in business contexts.

Semester 3

The final semester focuses on research and integration. Research Methods prepares students to design robust studies, leading into the Applied Research Project and Dissertation (20,000 words). This capstone project allows students to develop and demonstrate programming, AI model use, and business applications, while honing time management, problem-solving, and independent research skills.


Focus Areas

Artificial Intelligence, Machine Learning, Business Intelligence, Data Mining, Unstructured Data Analytics, AI Product Management, Legal & Ethical AI, Applied Research


Learning Outcomes

Graduates will be able to design and implement AI models, manage unstructured data, apply machine learning to business contexts, evaluate ethical implications, and lead AI-enabled product development.


Professional Alignment (Accreditation)

The MSc is delivered at Level 9 on the National Framework of Qualifications (NFQ) by TUS’s Department of Accounting and Business Computing. It directly responds to industry demand for professionals who can integrate AI into business strategy, aligning with Ireland’s Future of Jobs 2025 and global digital transformation priorities.


Reputation (Employability Rankings)

  • TUS is recognized as one of Ireland’s leading technological universities, with strong emphasis on applied learning and industry engagement.
  • Graduates are positioned for roles such as AI Business Analyst, Data Scientist, AI Product Manager, and Business Intelligence Specialist.
  • The program prepares students for both industry careers and progression to Level 10 doctoral studies.

 

Experiential Learning (Research, Projects, Internships etc.)

The MSc in Artificial Intelligence for Business at TUS is designed to ensure students don’t just learn AI theory — they actively apply it to real-world business challenges. From hands-on coding demonstrations to case studies and applied research projects, the program emphasizes practical skill-building. Students gain experience with industry-standard tools, collaborate on group projects, and complete a substantial dissertation that integrates both technical and business applications.

Here’s how experiential learning is embedded in the program:

  • Case Studies in AI: Students analyze real-world applications of AI across industries, critically evaluating different approaches and their business impact.
  • Coding Demonstrations & Digital Tools: Modules such as Data Mining and Business Intelligence and Managing Unstructured Data include coding demonstrations supported by large language models, giving students practical exposure to AI programming and analytics tools.
  • AI Product Management Projects: Learners collaborate across disciplines to simulate the AI product lifecycle, developing teamwork and communication skills essential for bridging business and technical teams.
  • Legal, Ethical & Social Implications Workshops: Students engage in applied discussions and projects that explore responsible AI deployment, preparing them to address socio-ethical challenges in professional contexts.
  • Applied Research Project & Dissertation (20,000 words): The capstone project requires students to design and implement AI solutions for business problems, demonstrating programming, model deployment, and strategic application.
  • Library & Research Facilities: TUS Athlone campus provides access to specialized AI and business databases, journals, and digital resources to support applied research.
  • Enterprise Engagement: The program is aligned with Ireland’s Future of Jobs 2025 strategy, ensuring students benefit from industry-linked curriculum and opportunities to connect with employers seeking AI-driven business solutions.

 

Progression & Future Opportunities

Graduates of the MSc in Artificial Intelligence for Business at TUS are uniquely positioned to bridge the gap between advanced AI technologies and strategic business applications. Alumni typically move into roles such as AI Business Analyst, Data Scientist, AI Product Manager, and Business Intelligence Specialist, reflecting the program’s strong emphasis on technical expertise, ethical responsibility, and applied business integration.

Here’s how TUS supports your career progression and long-term success:

  • University Career Services: TUS’s Careers & Employability Office provides postgraduate-focused support, including CV workshops, interview coaching, and employer networking events. Students also benefit from enterprise engagement initiatives that connect them directly with technology firms and business consultancies.
  • Employment Stats & Salary Figures: AI and data science graduates in Ireland report strong employment outcomes, with entry-level salaries typically ranging from €45,000–€55,000, and experienced professionals earning €70,000+ depending on specialization and sector.
  • University–Industry Partnerships: The program is aligned with Ireland’s Future of Jobs 2025 strategy and integrates case studies from industry, ensuring graduates are prepared for roles in multinational corporations, SMEs, and entrepreneurial ventures.
  • Long-term Accreditation Value: Delivered at Level 9 on the National Framework of Qualifications (NFQ), the MSc provides internationally recognized postgraduate credentials, ensuring long-term professional credibility.
  • Graduation Outcomes: Alumni progress into diverse roles across technology firms, consulting companies, financial services, and innovation-driven enterprises, applying their skills to AI-enabled transformation and responsible digital leadership.

Further Academic Progression:
After completing the MSc in Artificial Intelligence for Business, students can continue their academic journey by pursuing a PhD in Artificial Intelligence, Business Analytics, or Digital Transformation at TUS. This pathway allows graduates to deepen their expertise, contribute to cutting-edge research, and strengthen their impact within academia or high-level industry leadership roles.

 

Program Key Stats

€17,500
€7,000
Sept Intake : 1st Jun


Eligibility Criteria

NA
3 or 4 Years

NA
NA
NA
6.5
81
2:2
NA

Additional Information & Requirements

Country Requirements

Career Options

  • Business Development
  • Sustainability Assessment
  • Innovation
  • Strategy Development
  •  Marketing Manager
  • Marketing Account Executive
  • Account Manager
  • Researcher
  • HR Advisor
  • and Digital Media Marketing Manager

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