Master in Marketing

Marketing is a discipline which provides students with an opportunity to develop a holistic understanding of customers, products, services, organizations, competitors as well as communication. It helps students appreciate the need to integrate all marketing components to establish an effective strategy in order to achieve organizational objectives. Marketing offers work in diverse field either more interactive and face to face job with people (e.g. customer relationship manager, chief marketing officer) or a more behind the scene job ( e.g. marketing analyst, consumer behaviour analyst).