MSc in Strategic Marketing

1 Year On Campus Masters Program

Maastricht University

Program Overview

Strategic Marketing revolves around four core areas: connecting with customers, creating value, managing innovations and developing data-driven strategies. It focuses on the role of marketing from the perspective of strategic, top management decisions, and blends state-of-the-art scientific knowledge with practice. Skills, analytical competences and an international mind-set are developed through team projects and real-life cases from our partner companies.

Program Key Stats

€15060 (Annual cost)



Eligibility Criteria


60
148
148
6
60

Additional Information & Requirements

Career Options

  • Managers
  • Business Analysts
  • Marketing head
  • journalists
  • not-for- profits or NGOs positions
  • government and policy positions
  • cultural institutions head

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