1. National Research University Higher School Of Economics HSE
  2. Program
  3. Masters
  4. Masters Programme SMART Marketing Data Analysis Insight

Masters Programme SMART Marketing Data Analysis Insight

2 Years On Campus Masters Program

National Research University Higher School Of Economics HSE

Program Overview

Technology solutions in marketing decision-making are developing rapidly. New software solutions are evolving that help optimize marketing budgets, determine consumer profiles, and assess client indicators in a CRM system. Marketing Management ROI systems are becoming widely used.All of these developments improve the quality of marketing solutions. At the same time, the requirements for marketing outcomes are changing and are now more often expressed in figures.

Program Key Stats

‎₽140000 (Annual cost)



Eligibility Criteria


Additional Information & Requirements

Bachelors degree/Original high school/degree certificate/diploma + its copy + a notarized translation of your high school/degree certificate/diploma into Russian, Translated and officially legalized COPY of your diploma with transcript indicating the subjects studied and marks/grades received, Translated and notarized COPY of the passport,English language requiremet:IELTS 7,5 , TOEFL-110-120, CPE-Grade A/B/C, CAE-Grade A, Bec H-Grade A, Advanced Placement Test in Calculus AB or Calculus BC, Advanced Level (A-Level) Mathematics or Further Mathematics-5 , International Baccalaureate (IB)-7 (Mathematics, standard level/higher level, Further Mathematics, higher level), Letter of motivation, Resume/CV, Recommendation letter and other documents

Career Options

  • Data Analysis
  • Procurement
  • Transportation
  • Customer Service

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