1. Heriot Watt University Edinburgh
  2. Program
  3. Masters
  4. MSc in International Marketing Management with Consumer Psychology

MSc in International Marketing Management with Consumer Psychology

12 Months On Campus Masters Program

Heriot Watt University Edinburgh

Program Overview

MSc International Marketing Management with Consumer Psychology is ideal for students wishing to develop a career in global marketing management based on a strong understanding of psychological approaches and interventions in consumer-led marketing strategies

Program Key Stats

£21,136 (Annual cost)
Rolling


60 %

Eligibility Criteria


90
590
6.5
90
1200
26

Additional Information & Requirements

A good Honours degree (first or second class), or its non-UK equivalent, in a relevant subject from a recognised British or overseas university. IELTS 6.5 overall, with a minimum of 6.0 in each element.

Career Options

  • Business strategy consultant
  • Finance advisor
  • Foreign market analyst
  • International trader
  • Management consultant

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