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1 Year On Campus Masters Program
Queen Mary University of LondonMSc Marketing in the Creative Industries is designed to provide conceptual, methodological and strategic application of marketing theory in the creative industries. The programme focusses on fine and visual arts, theatre, dance, music, fashion, film, design, gaming and more. The programme is grounded in interdisciplinary modes of critical enquiry, emergent and experimental organisational media practice. Students will develop insight into practical marketing and audience development for the arts and cultural sectors. The MSc is open to graduates of all disciplinary backgrounds.
A 2:1 honours degree or equivalent. IELTS 7.0 overall including 6.0 in Writing, and 6.0 in Reading, Listening and Speaking.
Arts marketing and managementsocial media marketing/managementmarketing campaign managementmarket researchaudience developmentadvertisingcommunicationsbranding and media strategy
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