This degree will provide you with the practical skills and knowledge of contemporary marketing practices to allow you to deal with these changes, including marketing strategy, marketing research methods and digital marketing.You will consider marketing across a range of business contexts including consumer, industrial, service and not-for-profit sectors, as well as studying business to business, branding and communications strategies in local and international contexts.
A good UK honours degree or its equivalent, or an postgraduate diploma from a recognised institution, or a relevant graduate level professional qualification.IELTS 6.5 or equivalent.
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