Masters in Quantitative Management in Customer Relationship Management

1 Year On Campus Masters Program

Duke University

Program Overview

Covering a number of overlapping frameworks, you ll explore the stages of the customer lifecycle and the revenue and profit stream that can be managed according to each stage of the cycle. You ll learn about quantitative methods to improve the efficiency and effectiveness of customer relationship management (CRM) activities, and an array of CRM-specific models, tools, and frameworks and how to apply them to real-world problems.

Program Key Stats

$59611 (Annual cost)



11 %

Eligibility Criteria


90
158
164
705
7
90

Additional Information & Requirements

Career Options

  • Communications Head
  • Marketing Advisor
  • Consultant
  • Manager

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