1. Duke University
  2. Program
  3. Masters
  4. Masters in Quantitative Management in Pricing

Masters in Quantitative Management in Pricing

1 Year On Campus Masters Program

Duke University

Program Overview

While most of a firm s marketing activities create value for the customer, pricing is the only marketing activity that creates value for the firm. You will examine the quantitative tools used to formulate pricing strategy consistent with the firm s marketing strategy, and how to formulate pricing tactics, estimate the value of a product or service, estimate own-price and cross-price elasticities, and determine when price promotions should occur.

Program Key Stats

$59611 (Annual cost)



11 %

Eligibility Criteria


90
158
164
705
7
90

Additional Information & Requirements

Transcripts, Letters of Recommendation, Statement of Purpose, Resume/CV, Writing Samples, GRE, GMAT, TOEFL paper-based 577, TOEFL iBT 90, IELTS for 7.0, Financial documents, Interview

Career Options

  • Marketing Advisor
  • Consultant
  • Manager

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