The main mission of our Marketing subject research group is to advance and disseminate knowledge in the important field of marketing. Our approach is interdisciplinary since the marketing discipline draws on knowledge from many other fields (e.g. psychology, sociology, anthropology). Our group works with PhD scholars in the following areas: cultural heritage and tourism, sustainable consumption, consumer research and consumer psychology, digital marketing, and financial services marketing.
A 1st class honours undergraduate degree, or a Master’s degree with an average mark of 65% or higher and a dissertation mark of 65% or higher. Academic Transcripts and Degree Certificates. Research proposal, two academic references, IELTS test scores (minimum overall IELTS score is 6.5 with no score lower than 6.0 in Reading, Writing, speaking and listening.
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