A degree in retail management from the White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management at Purdue University prepares students for buying, merchandising, product management, management and marketing careers in traditional retail settings and e-commerce environments. Job opportunities are excellent in consumer relations, advertising, marketing, market research, sales, publicity and merchandising analysis.
Students can personalize their plans by applying to attend a program abroad or the Fashion Institute of Technology (FIT) in New York City during their junior year. These courses apply to degree requirements at Purdue and the FIT program, leading to an Associate in Applied Science degree in fashion business management upon satisfactory completion. Students also gain real-world experience through a required retail internship or field experience and have the opportunity for advanced industry networking by joining the National Retail Federation Student Association Purdue Chapter.


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