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Filling your college application is no less than an art. It is an intricate process and can make tons of difference in your selection or rejection. Your statement of purpose plays an integral role in your selection process specifically. It is through your SOP that the college or university understands you as an individual. It is very important to research the university that you are applying to. This gives you a brief idea regarding the kind of students they accept and what they're looking for in general. Keeping that in mind you can frame your statement of purpose. But it is important to remember that you shouldn't copy your statement of purpose from any other online source. It should be extremely intrinsic to your personality and authentic. It is always advisable to construe your plans and why you have chosen the university and the course in your college application. Most of the universities will like the clarity of concepts. Make sure that you come across as an extremely confident and self-assured individual because these personalities are extremely attractive.